Speaker's Profile


W. Chan Kim

Developer of Blue Ocean Strategy


W. Chan Kim is The Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD business school and Co-Director of the INSEAD Blue Ocean Strategy Institute. Prior to joining INSEAD, he was a professor at the University of Michigan Business School, USA. He has served as a board member as well as an advisor for a number of multinational corporations in Europe, the U.S. and the Asia Pacific region. He is an advisory member for the European Union and serves as an advisor to several countries.

He along with his colleague Renée Mauborgne was named the #1 Management Thinker in the World by Thinkers50. He was also named among the world’s top 5 best business school professors by MBA Rankings. He has received numerous academic and management awards including the Nobels Colloquia Prize for Leadership on Business and Economic Thinking, the Carl S. Sloane Award by the Association of Management Consulting Firms, the Leadership Hall of Fame by Fast Company, and the Eldridge Haynes Prize by the Academy of International Business and the Theory-to-Practice Strategy Award by the Vienna University of Economics and Business and the Vienna Strategy Forum among others. The Observer called Kim, “the next big guru to hit the business world.”

He is a Fellow of the World Economic Forum in Davos and has published numerous bestselling articles in Harvard Business ReviewAcademy of Management Journal, Management Science, Organization Science, Strategic Management Journal, Administrative Science Quarterly, Journal of International Business Studies, MIT Sloan Management ReviewThe Wall Street Journal, The New York Times, The Financial Times, among others. The Journal of International Management recognizes Chan Kim as one of the world’s most influential academic journal authors in global strategy. Chan Kim is a world’s top bestselling author at the Case Centre and the recipient of numerous Case Centre awards including “The Global Top 10 Bestselling Case Writers.”

Chan Kim is the co-author of the global bestseller Blue Ocean Strategy (Harvard Business Review Press, 2005, expanded edition 2015) and the indispensable follow-up, Blue Ocean Shift (Hachette Books, 2017). Blue Ocean Shift is the New York Times and #1 Wall Street Journal BestsellerIt is also an USA Today Bestseller, Los Angeles Times Bestseller, and an International Bestseller. Amazon selected Blue Ocean Shift as a “Best Business and Leadership Books of 2017.” Blue Ocean Shift is also the winner of “The Best Leadership and Strategy Book of 2017” by 800-CEO-READ and the #1 business book of 2017 by Library Journal. Apple iBooks called it “one of the biggest books of the year.” Blue Ocean Shift is already being published in over 30 languages. To date, Blue Ocean Strategy and Blue Ocean Shift teaching materials have been adopted by over 2800 universities in over 100 countries across the globe.

Blue Ocean Strategy has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written. It is being published in a record-breaking 46 languages and is a bestseller across five continents, hitting over 300 bestseller lists across the globe. The Financial Times called it “one of the bestselling business books of the century” and The Economist called it “the most successful book on business master-planning”. Blue Ocean Strategy is selected as one of the 40 most influential books in the History of the People’s Republic of China (1949-2009) along with Adam Smith’s The Wealth of Nations and Milton Friedman’s Free to ChooseClick here for a list of the major book awards won.

Chan Kim is the co-founder of the Blue Ocean Global Network (BOGN), a global community of practice on the Blue Ocean family of concepts. BOGN embraces academics, consultants, executives, and government officers.


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